Ranking Up: Debunking the Service Area Myth on Google To better understand why this is the case, let’s discuss what service areas actually are, how they should be properly set up, and which strategies are the real secret for ranking up on Google. June 18, 2024 By Melisa Rana Marketing, Social Media business website, digital marketing, Facebook, Google, SEO 0 0 Comment Read More »
Game Plan for Growth: Stop Selling & Start Making Connections Whether you’re extroverted or introverted, everyone has a unique way to relate to people so that they can become effective “salespeople” and set their business goals in the right trajectory, in a way that’s actually enjoyable. So, to all future entrepreneurs out there: stop selling. Instead, let’s discuss how important it is to invest in relationships as a small business owner. June 4, 2024 By Melisa Rana Business Tips, Marketing business growth, client satisfaction, entrpreneur, networking, small business 0 0 Comment Read More »
Social Media Insights: How to Make Friends with the Almighty Algorithm For small business owners or marketers who are looking to get the most return from their efforts on social media, it is important to familiarize yourself with one factor that can be the key to success or stagnation online. May 7, 2024 By Melisa Rana Marketing, Social Media digital marketing, Facebook, LinkedIn 0 0 Comment Read More »
7 Underutilized Google Business Page Features That Boost Your Ranking After getting your Google Business Profile set up, here are a few little things that you can do to make a big splash online. March 26, 2024 By Melisa Rana Marketing, Social Media digital marketing, Google, SEO 0 0 Comment Read More »
Print Marketing 101: 6 Types of Marketing Collateral and When to Use Them From posters to brochures, flyers, and door hangers, it can sometimes feel like there is an endless list of potential physical marketing materials to invest in. But to achieve the best possible return on investment, it’s important to understand how each material differs and in which situations they excel. March 5, 2024 By Melisa Rana Business Tips, Marketing business growth, entrepreneur, money management, networking, small business 0 0 Comment Read More »
From Startups to Industry Veterans: Why You Should Write A Business Plan Let’s delve into what a business plan is, how to write one, and how each section empowers seasoned entrepreneurs to achieve their ambitions. February 27, 2024 By Melisa Rana Business Tips, Franchise, Marketing business growth, entrepreneur, Google, money management, small business 0 0 Comment Read More »
Boosting Conversions and Improving ROI with Call Tracking To find out whether a marketing campaign is cost effective, it’s crucial to track the cost for each lead and each conversion—but how is this tracking accomplished? February 13, 2024 By Melisa Rana Business Tips, Marketing business website, digital marketing, email marketing, Facebook, Google, paid search, SEO 0 0 Comment Read More »
Why Now Is A Great Time To Franchise With NPI In an industry like residential and commercial property inspections, it makes sense to track the health and activity of the local real estate market before making major investments. January 30, 2024 By Melisa Rana Franchise, Marketing, Social Media business growth, business website, digital marketing, email marketing, Entrepreneur, Google, inspection industry, networking, SEO, small business 0 0 Comment Read More »
Marketing Insights: How to Use a Powerful Testimonial By leveraging strong testimonials and applying the right strategies, business owners and marketers can effectively build that essential trust. January 23, 2024 By Melisa Rana Business Tips, Marketing, Social Media business growth, business website, client satisfaction, digital marketing, email marketing, Facebook, Google, SEO 0 0 Comment Read More »
Using Your Unique Background to Make Your Business Stand Out Small business owners and entrepreneurs are trailblazers, carving their own unique paths in life with unexpected twists and turns. January 16, 2024 By Melisa Rana Business Tips, Marketing, Social Media business, business growth, digital marketing, entrepreneur, small business, veterans, website 0 0 Comment Read More »