How We at NPI Make Your Small Business Website Stand Out Having a polished website is one of the most important aspects of running your small business. At NPI, we’ve done all the research for you. April 19, 2019By NPI Marketing Team Business Tips, Franchise, Marketing business website, digital marketing, SEO, small business 0 0 Comment
The Pros and Cons of Paid Search When it comes to digital advertising for your business, you’re not short on options. We’ll break down the pros and cons of starting a campaign with paid search and help you decide if it's is right for you. March 29, 2019By NPI Marketing Team Marketing, Social Media business website, digital marketing, google, paid search, seo 0 0 Comment
How to Make Time for Social Media As a small business owner, you want to be sure that anything you do will be worth it in the long-run so your business can thrive. We can tell you with confidence that social media is definitely worth the manpower, but how can you allocate that priceless commodity, time? Here’s where to start. February 28, 2019By NPI Marketing Team Marketing, Social Media digital marketing, facebook, linkedin, time management 0 0 Comment
6 Ways to Get the Most Reach Out of Your Business Website Your business website has the potential to be one of the most powerful tools in your marketing arsenal—if you know how to use it. Here are six ways you can give your monthly website traffic a boost and start seeing those leads convert to sales. January 3, 2019By NPI Marketing Team Business Tips, Marketing business website, digital marketing, networking, paid search, seo 0 0 Comment
How to Segment Your Email List Like a Pro: Part 2 We’re back at it today, teaching you how to segment your email list for maximum impact in your email marketing campaigns! October 26, 2018By NPI Marketing Team Marketing digital marketing, email marketing 0 0 Comment
How to Segment Your Email List Like a Pro: Part 1 It’s time to talk about how to use the analytics information you’ve gathered from your open rates to create even more wins down the road. Let’s start with going more in-depth on the topic of bounce rates. October 24, 2018By NPI Marketing Team Marketing digital marketing, email marketing 0 0 Comment
Cleaning Your Email List: Why It's Important and How to Get Started Whether you’re brand new to email marketing or you’re about to click send on your 100th message, your email’s success is only as good as your contact list. We’re here to break it all down for you and explain why it’s important to polish up your list so it’s as “clean” and up-to-date as possible. September 12, 2018By NPI Marketing Team Marketing digital marketing, email marketing 0 0 Comment
The 6 Biggest Mistakes You Could be Making with Your Google My Business Listing Your Google My Business listing is a key piece (if not THE key piece!) of your digital footprint. We’ll tell you the top six mistakes business owners make with their listing as well as the best ways to optimize Google My Business for happy customers and maximum return. April 27, 2018By NPI Marketing Team Marketing, Social Media business website, digital marketing, google, google mybusiness, seo 0 0 Comment
Stengthen Your Brand in 5 Easy Steps Brand identity can be surprisingly difficult to nail down. You do a lot of great things, after all. These are just a few reasons why we don’t focus on the face of our businesses as much as the actual doing. (And don’t get us wrong, doing is important!) April 20, 2018By NPI Marketing Team Marketing business website, digital marketing, entrepreneur, networking, small business 0 0 Comment
Tips on Marketing to Millennials In the real estate industry, if you’re not marketing toward the millennial age group, you’re completely overlooking what should be your target market. Here are some insightful tips from a Millennial herself. February 5, 2018By NPI Marketing Team Business Tips, Marketing, Social Media business website, client satisfaction, digital marketing, networking 0 0 Comment